TERMS AND LINGUISTICS CHARACTERISTICS OF UNITS IN TRANSLATIONS

This article provides information on the fact that Lingvokulturology is an independent scientific branch of anthropocentric linguistics that studies the interaction between language and culture, that is, the manifestation of culture in language, on the contrary, the manifestation of culture through language. Within the framework of the article, it is analyzed with the help of examples that a skillful writer can use language laws and impose a linguistic-cultural function on terms, such comments are scientifically based in the article.