Publication Details
Abstract
The digital economy is rapidly reshaping global markets, enhancing productivity, and transforming organizational structures, with significant implications for service-oriented enterprises. In Uzbekistan, the transition of service enterprises to a digital economy is a national priority, especially in light of challenges posed by the pandemic and the need for modernized, resilient economic mechanisms. Despite global advancements, there remains limited research on step-by-step organizational and economic mechanisms tailored to the digitization of service enterprises in transitional economies like Uzbekistan. This study investigates the structural stages, strategic approaches, and platform-based frameworks necessary for the effective digital transformation of Uzbekistan's service sector. The research identifies four key transformation stages from digital data collection to full-scale integration of digital platforms and proposes a bottom-up “organic cultivation” strategy suited to Uzbekistan’s current enterprise environment. A detailed transition model is developed, including assessment, strategy formulation, pilot testing, and scaling. The paper offers a multi-level digital platform development model grounded in the realities of Uzbekistan’s service sector, integrating technical, infrastructural, and organizational elements to support sustainable digital growth. The proposed mechanisms provide a strategic roadmap for policy-makers and enterprises to enhance competitiveness, foster innovation, and ensure economic resilience in the digital era, contributing to the successful realization of “Digital Uzbekistan 2030.”