Publication Details
Abstract
This study aims to examine the impact of artificial intelligence (AI) technologies on enhancing flexible production within Iraqi telecommunications companies. It focuses on analysing the applications of AI, such as machine learning, big data, and smart supply chains. The study employs a descriptive-analytical approach and utilizes a questionnaire as the primary data collection tool, with a sample of 325 employees. The findings reveal a positive and statistically significant impact of AI technologies on flexible production, as they contributed to improving operational efficiency, reducing costs, and increasing adaptability to change. The study recommends expanding the use of AI, intensifying training efforts, and enhancing flexible production mechanisms to keep pace with dynamic market demands.