The Artistic Concept as the Mental Foundation of Artistic Discourse

This article explores the notion of the artistic concept as a fundamental cognitive unit in artistic discourse. It aims to clarify its structure, formation mechanisms, and role within the framework of linguocultural and cognitive approaches. Drawing on interdisciplinary insights from linguistics, cultural studies, and psychology, the article outlines the artistic concept as a product of authorial creativity influenced by national, historical, and emotional value systems. The artistic concept is presented as a multifaceted mental construct with an ideological-semantic core and interpretive fields, shaped through figurative language and literary expression. Through the analysis of scholarly perspectives, the study emphasizes the artistic concept’s dual role as both an individual and collective cognitive-cultural entity that mediates between personal authorial intention and shared cultural consciousness.