Abstract
The article examines the impact of artificial intelligence (AI) on the financial sector, particularly within the fintech industry. In 2023, the AI market in fintech is valued at $42.8 billion, with projected growth to $49.4 billion by 2028 and $61.3 billion by 2031. The analysis covers key areas of AI application, including enhanced customer service, the integration of machine learning into banking and insurance services, the development of chatbots, and the automation of customer interactions. Measures taken in Uzbekistan to accelerate AI adoption are discussed, including the creation of strategies and regulatory frameworks, as well as support for domestic developers and the integration of technologies into the financial sector. Potential areas for AI application in Uzbekistan, such as local language support, small and medium-sized business lending, agricultural financing, and regulatory compliance, are also explored.