STAGES OF THE STYLISTIC MOVEMENT OF PHRASEOLOGICAL UNITS

The article considers stage-by-stage changes of language phraseological units, including stylistic ones, which appear at first as occasional violations of literary norms, becoming usual character and thus enter the system.
We distinguish two main reasons that lead to stylistic reorientation of phraseological unit:

Stylistically reduced of phraseological unit, which penetrates into other lexico-phraseological layers in order to fill the empty cells in the sphere of phraseological nomination.
Stylistically reduced of phraseological unit, which appears in other speech spheres as a new expressive unit, which is preferred among other, more familiar synonymous means of expression.