Financing Innovation Activities in Service Enterprises: Problems and Solutions

This article analyzes the importance, sources and strategies of financing innovative activities in service enterprises. It is noted that innovative activities are an important factor in increasing the competitiveness of service enterprises, creating new services and improving their quality. It also considers internal and external sources of financing, including state support, bank loans, private investments and international financing opportunities. The main problems in the financing process, including the lack of financial resources and difficulties in risk management, are analyzed, and recommendations are given for effective strategies, in particular, a hybrid financing model and the creation of innovation clusters.