Publication Details
Issue: Vol 3, No 3 (2026)
ISSN: 2997-9439
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Abstract

Tourism is one of the fastest growing industries which significantly contributes to economic development, Cultural exchange and global connectivity. However, if Tourism will grow rapidly it can cause many problems, such as overcrowding,  pollution and damage to cultural heritage sites. Therefore it is crucial to find new approaches to prevent these risks. At the same time, Artificial Intelligence has become  vital  in today's world, as it  supports  in every sphere of life. Nowadays, AI technologies play an important role, helping organizations to analyze data and improe decision making. AI has potential to support sustainable tourism Development by protecting cultural heritage sites and enhancing visitpr experience. Therefore the purpose of the article is to explore how AI can contribute to sustainable tourism and the preservation of cultural heritage in modern societies.

Keywords
Tourism Sustainable Heritage Sites Artificial Intelligence (AI) Preservation Pollution Overcrowding