Publication Details
Journal: International Journal of Business Diplomacy and Economy
Issue: Vol 2, No 6 (2023)
Pages: 42-50
ISSN: 2833-7468
DOI: 10.51699/ijbde.v2i6.1994 Visit Article Page

Abstract

In the scientific article, the role of strategic management in increasing the strategic potential of enterprises is justified. The strategic potential is the state of existing technical, technological, labor, material, financial resources and their efficiency of use. The technical and technological condition and strategic condition of the enterprises were studied.

Keywords
enterprise strategic management management system management technology marketing promotion strategy strategic planning production competitive environment strategic modeling
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