Main directions to improve the hotel services quality and recommendations for their evaluation

The article provides the main directions of hotel services quality improvment and recommendations for their evaluation. It describes the requirements for services in tourism, especially in hotels, methods of assessing it using modern information technology. Also, processes interconnectedness models required to ensure the consumption sustainability in order to improve the services quality in the hotel industry (HI) and the provision of high quality services in HI. It shows ways to assess the services quality provided by focusing on the customer’s impression and emotion.