Publication Details
Journal: American Journal of Economics and Business Management
Issue: Vol 6, No 6 (2023)
ISSN: 2576-5973
DOI: 10.31150/ajebm.v6i6.2249 Visit Journal Website

Abstract

In the scientific article, the role of strategic management in increasing the strategic potential of enterprises is justified. The strategic potential is the state of existing technical, technological, labor, material, financial resources and their efficiency of use. The technical and technological condition and strategic condition of the enterprises were studied.

Keywords
enterprise strategic management management system management technology marketing promotion strategy
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