Publication Details
Issue: Vol 9, No 5 (2026)
ISSN: 2576-5973
Abstract
This article examines the necessity of evaluating indicators for improving marketing efficiency in regions, as well as the existing opportunities, priority aspects, levels, and significance of this process. In addition, conclusions and recommendations regarding the assessment of marketing efficiency improvement indicators in regions are presented.
Keywords
Region
Marketing
Efficiency
Marketing Efficiency
Indicator
Assessment