Current State of Agritourism Development in Bukhara Region and Analysis of the Regional Potential

This article examines the current state of agritourism development in Bukhara region of Uzbekistan and evaluates the region's potential as a destination for rural and agricultural tourism. Drawing on statistical data, field observations, and relevant academic literature, the study analyzes the existing agritourism infrastructure, identifying both strengths and structural constraints. The findings reveal that Bukhara region possesses considerable natural, agricultural, and cultural assets that could underpin a dynamic agritourism sector; however, underdeveloped rural infrastructure, limited institutional support, and insufficient marketing capacity represent key barriers to growth. The article proposes a set of evidence-based strategic recommendations aimed at unlocking the region's agritourism potential and integrating it into broader regional development policy.