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Jurnal: American Journal of Social and Humanitarian Research

Artikel di American Journal of Social and Humanitarian Research

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Some Reflections On the Role and Significance of Apposition (Anschluss) Construction in German Linguistics

Mirzali Rabbimovich Raximov

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-28
Abstrak

In this article, the research conducted regarding apposition (Anschluss) and its formation, application and linguists' different views are systematically presented. Drawing on detailed scientific sources, it emphasizes that although the study of a...

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The Role of Copywriting in the Modern Communication System

Turayeva Sarvinoz

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-28
Abstrak

This article analyzes the functional, psychological, and technological aspects of copywriting and examines its strategic role within the modern communication system. It considers the functional, psychological, and technological dimensions of copyw...

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History of the Penetration of Irfan Motifs Into Russian Literature

Omanova Gulnorakhon Shakirzhonovna

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-28
Abstrak

The article presents facts revealing the reasons behind the penetration of Sufi ideas into Russian literature at the beginning of the 19th century as a new genre phenomenon. The author examines the foundations of Sufism, its origins, and the influ...

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Development of an Electronic Business Information Database to Support the Functioning of Household Services Clusters in the Kashkadarya Region

Normurodova Zebo Eshmaxmatovna

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-28
Abstrak

The digital transformation of regional service sectors requires effective information infrastructure to enhance coordination among economic actors. Starting with the information that there was an electronic business information database developed ...

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The Influence of Destination-Level ESG Image on Tourists' Visit Intention in Uzbekistan

Makhmudova Nodira Uktamovna; Saidova Madina Xayrullo qizi

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-24
Abstrak

This study investigates the influence of destination-level Environmental, Social, and Governance (ESG) image on tourists' visit intention in emerging tourism destinations, using Uzbekistan as a case study. Over the last few years, it has gained si...

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Prospects for the Formation of Service Sector Clusters in Tourism

Umbarov Doston

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-23
Abstrak

This study examines the prospects for the formation and development of service sector clusters in tourism as a strategic mechanism for enhancing regional competitiveness and sustainable economic growth. In the context of increasing global competit...

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Economic Mechanisms of Cultural-Ecological Integration in Sustainable Ecotourism Development: Evidence from Bukhara Region, Uzbekistan

Kodirov Azizjon Anvarovich; Urakova Dilfuza Bakhriddinovna

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-23
Abstrak

The integration of cultural heritage preservation with ecological sustainability represents a critical challenge for sustainable ecotourism development in heritage-rich destinations. However, despite the accumulating evidence in favor of such an i...

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Oriental and Quranic Values in Silver Age Poetry: Classification and Artistic Functions

Ochilova Nasiba Nematovna

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-21
Abstrak

This article examines the features of the representation of oriental and Quranic values in the poetry of the Silver Age of Russian literature. The aim of the study is to classify Eastern and religiously symbolic motifs and to determine their artis...

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Cultural and Civilizational Characteristics of the Small Karakalpak Ethnic Groups Settled in The Northern Bukhara Region (From the 18th Century Onward)

Mamatsharifov Nurkhan Jenisovich

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-20
Abstrak

This article examines the cultural and civilizational characteristics of small Karakalpak ethnic groups settled in the northern Bukhara region from the 18th century onward. Drawing on historical, ethnographic, and comparative materials, the study ...

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The Content and Relevance of Developing Students' Creative Competence Through Software Learning Tools

Alikulova Saodat Mukhitdinovna

American Journal of Social and Humanitarian Research
ISSN: 2690-9626
Vol: 7, No: 2
2026-02-20
Abstrak

The socio-economic and technological advancements require higher education systems to train competitive, innovative, and creative thinking specialists in engineering. In this context, the use of modeling, simulation, and automation design technolo...

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