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191 artikel ditemukan

DESIGN OF HOAX FILTERING PLUGIN IN TWITTER APPLICATION USING SVM METHOD

Agung Mulya Rasyiidi; Cindy Taurusta

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 5
2025-05-30
Abstrak

Objective: This study aims to analyze and classify public sentiment toward prominent individuals on social media, focusing on distinguishing between acceptable opinion and hate speech. Method: A dataset comprising 700 tweets about public figures w...

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IOT-BASED PROTOTYPE DESIGN OF PT PLN (PERSERO) UP3 PASURUAN'S POST-PAID CUSTOMERS' TEMPORARY ELECTRICITY CIRCUIT BREAKER

Muhammad Rizal Subakti; Akhmad Ahfas

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 4
2025-04-30
Abstrak

Objective: This study addresses the issue of delinquent customer payment behavior, which negatively affects the sustainability of electricity distribution and often necessitates temporary power disconnections by utility providers. Method: A resear...

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WATER TEMPERATURE, HUMIDITY AND PH MEASURING DEVICE TO MAINTAIN PLANT GROWTH USING FUZZY LOGIC METHOD

Nelly Rachmawati; Jamaaluddin Jamaaluddin

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 4
2025-04-30
Abstrak

Objective: This study aims to develop an automatic plant watering system using fuzzy logic to maintain optimal plant growth conditions based on environmental factors. Method: The system was designed using an Arduino Uno microcontroller integrated ...

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THE ROLE OF BRAND IMAGE, CELEBRITY ENDORSER, PRODUCT QUALITY IN PURCHASING DECISIONS FOR MS GLOW SKIN CARE PRODUCTS IN SIDOARJO

Khoirun Nisa Ashada; Dewi Komala Sari

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 4
2025-04-30
Abstrak

Objective: This study aims to analyze the influence of brand image, celebrity endorsers, and product quality on purchasing decisions for MS Glow skincare products in Sidoarjo City. Method: A quantitative research approach was applied using purposi...

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THE INFLUENCE OF LIVE STREAMING, PRICE PERCEPTION, AND CUSTOMER REVIEW ON PURCHASING DECISIONS FOR SKINTIFIC PRODUCTS AT THE TIKTOK SHOP

Indri Kurniasari; Muhammad Yani

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 4
2025-04-30
Abstrak

Objective: This study aims to analyze the influence of live streaming, price perception, and customer reviews on consumer purchasing decisions for Skintific products on TikTok Shop. Method: A quantitative research design was implemented, using pur...

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IMPLEMENTATION OF THE AGILE METHODOLOGY IN A DIET AND BULKING MOBILE APPLICATION USING THE FLUTTER FRAMEWORK

Rahmat Syahrur Ramadhan; Nuril Lutvi Azizah; Ika Ratna Indra Astutik; Sumarno Sumarno

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 4
2025-04-30
Abstrak

Objective: This study aims to develop and evaluate the FitLaksana mobile application as a digital solution for improving dietary management and physical activity to address rising health issues such as obesity and metabolic disorders. Method: The ...

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THE INFLUENCE OF CONVENIENCE, TRUST, AND SECURITY ON PAYLATER USAGE (A CASE STUDY ON GEN Z IN SIDOARJO)

Gracilla Aisya Adi Utomo; Sriyono Sriyono

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 3
2025-03-31
Abstrak

Objective: This study aims to analyze the influence of convenience, trust, and security on Generation Z’s decisions to use Paylater services in Sidoarjo. Method: A quantitative research design was employed using a survey method distributed to Gene...

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THE INFLUENCE OF BRAND LOYALTY, PERCEIVED QUALITY AND BRAND TRUST ON REPEAT PURCHASE OF UNILEVER PRODUCTS

Audi Prima Ramadhani; Rizky Eka Febriansah; Mochamad Rizal Yulianto

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 3
2025-03-31
Abstrak

Objective: This study aims to examine the influence of brand loyalty, perceived quality, and brand trust on consumers repurchase decisions for Unilever products amid intensified competition and boycott issues in Indonesia. Method: A quantitative r...

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THE INFLUENCE OF PRICE PERCEPTION, BRAND AWARENESS AND QUALITY PERCEPTION ON BUYING INTEREST IN CHAMP NUGGETS IN EAST JAVA WITH BRAND IMAGE AS AN INTERVENING VARIABLE

Hamzah Lutfi; Rita Ambarwati Sukmono

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 3
2025-03-31
Abstrak

Objective: This study aims to analyze the influence of price perception, brand awareness, and quality perception on consumer purchasing interest in Nugget Champ in East Java, with brand image serving as an intervening variable. Method: A quantitat...

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ANALYSIS OF THE INFLUENCE OF BRAND AWARENESS, FEATURES AND CONTENT CREATORS IN THE EFOOTBALL GAME ON PLAYERS' DECISIONS TO TOP UP

Wahyu Karobby; Mochamad Rizal Yulianto; Istian Kriya Almanfaluti; Bayu Hari Prasojo

Journal of Artificial Intelligence and Digital Economy
ISSN: 3032-1077
Vol: 2, No: 3
2025-03-31
Abstrak

Objective: This study aims to examine the effect of brand awareness, game features, and content creators on players’ top-up decisions in the eFootball game. Method: A quantitative research approach was employed, utilizing questionnaires distribute...

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