Discover Scientific Insights from Various Academic Journals

This article examines the main theories that explain how and why people make purchasing decisions. Various approaches are analyzed, including rational choice theory, psychoanalytic theory, Maslow's theory of motivation, behavioral and cognitive th...

This article discusses the issues of further improving the activities of banks in the Republic of Uzbekistan. The banking system, as an important link in the country's economy, plays a crucial role in developing the economy through the introductio...

The social sphere occupies an important place in the economic system of the country. For the rapid development of the social sphere, it is necessary to stimulate the priority allocation of funds to this sphere. Budget funds are the main source of ...

The article describes various methods of removing adenoid hypertrophy, including aspiration diathermy, cold plasma surgery and a combined approach. The article analyzes in detail the combined approach, which is a more accurate, safe and effective ...

The retail business in Indonesia, especially modern retail, is growing quite rapidly. Transmart Carrefour is now a brand that is widely known and recognized by the public by getting the highest TBI (Top Brand Index) score compared to others. The p...

The integration of Artificial Intelligence (AI) into digital marketing is reshaping the landscape by offering unprecedented capabilities for personalization, predictive analytics, conversational AI, and content optimization. This article explores ...

This research examines the impact of cultural differences on international marketing and its relevance,based on literary sources and authors own suggestions in this environment for its improvement.

This paper explores the issue of inequalities in access to logistics services in Uzbekistan and examines how these disparities impact economic growth and social equity. It aligns with Sustainable Development Goal (SDG) 10, which aims to reduce ine...

This paper explores the concept of a circular economy and its implications for the logistics sector in Uzbekistan, focusing on Sustainable Development Goal (SDG) 12, which promotes responsible consumption and production. It examines how adopting c...

Penelitian ini bertujuan untuk mengeksplorasi strategi digital marketing yang efektif dalam meningkatkan brand awareness Desa Wisata Punden Mbah Reco Gangganganpanjang, Kecamatan Tanggulangin, Kabupaten Sidoarjo. Menggunakan metode penelitian kual...