Article Metadata for Journal of Artificial Intelligence and Digital Economy

Objective: This study aims to analyze the implementation of social media marketing strategies in enhancing visibility and audience participation for CommNightRun, the first night run event organized by Communication Science students at Universitas...

Objective: This study investigates the marketing strategies of chili and tomato seedlings through social media and analyzes the role of delivery services in enhancing marketing success and contributing to local food security. Method: A descriptive...

Objective: This study aims to analyze the influence of Personality Traits, Entrepreneurial Skills, and Digital Marketing on the Exit Strategy of Micro, Small, and Medium Enterprises (MSMEs) in Sidoarjo Regency. Method: A quantitative approach was ...

Objective: This study aims to analyze the marketing tactics employed by the Instagram account @MixueIndonesia in enhancing brand image and customer engagement. Method: A qualitative content analysis was conducted using five screenshots of posts fr...

Objective: This study aims to design and develop a personal finance recording application for Android using the Flutter framework to enhance user convenience in managing daily financial transactions. Method: The research employed a system developm...

Objective: This study aims to develop a web-based outdoor equipment rental information system designed to facilitate efficient and structured management of equipment rental and borrowing processes. Method: The research employed a system developmen...

Objective: This study investigates the role of financial security as a critical determinant of the stability and competitiveness of joint-stock companies, with a specific focus on Uzbekistan’s corporate experience. Method: Using a qualitative-desc...

Objective: This study investigated the effect of self-concept on the academic performance of secondary school students in Ikom Local Government Area of Cross River State, focusing on its relationship with academic outcomes, gender, and subject spe...

Objective: This study investigates the impact of occupational stigma on turnover intention among healthcare workers, with a focus on the mediating role of occupational self-esteem. Method: An integrated theoretical framework combining Conservation...

Objective: This study aims to investigate how social commerce, as a subset of online buying integrated with social media interaction, influences consumer behaviors such as repurchase intention and active engagement. Method: The research framework ...