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Artikel di Proceeding of International Conference on Social Science and Humanity

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 2

Abstrak

Objective: This study investigates the effectiveness of celebrity endorsements as a marketing strategy, with particular attention to its impact on brand reputation and consumer behavior among university students. Method: Guided by social identity theory, a quantitative survey was administered to ...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 2

Abstrak

Objective: This study investigates the factors influencing the use of senior medical transportation services in Saensuk Municipality, Mueang District, Chonburi Province, with the aim of developing effective marketing strategies to meet the needs of the elderly. Method: A mixed-method research des...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 3

Abstrak

Objective: Academic procrastination is a tendency or common habit of delaying to start and complete the implementation of necessary tasks, in order to achieve certain goals. The phenomenon found is that there are still students with a high level of academic procrastination. The purpose of this st...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 3

Abstrak

Objective: This study aims to analyze the effectiveness of psychoeducation in enhancing emotional regulation among children residing in the Al-Insan Wonoayu Orphanage. Method: Utilizing an experimental design with a one-group pretest-posttest approach, the study involved 22 children who participa...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 3

Abstrak

Objective: This study investigates the influence of school climate and religiosity on the school well-being of students at SMPN 1 Pungging. Method: Employing a quantitative approach with a multiple linear regression design, data were collected from 209 students selected through simple random samp...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 3

Abstrak

Objective: This study aims to examine the influence of work motivation and job satisfaction on employee performance in the context of online shops in Surabaya. Method: Employing a quantitative approach with a correlational design, the research involved 200 employees selected through purposive sam...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 1

Abstrak

Objective: The purpose of this study is to determine and examine how digital influencers fit into digital marketing plans. Because of their extensive audience influence, digital influencers are now essential components of contemporary marketing. Methods: This study takes a descriptive qualitative...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 1

Abstrak

Objective: This study aims to analyze the influence of Environmental, Social, and Governance (ESG) implementation on the financial performance of health sector companies listed on the Indonesia Stock Exchange in the 2021-2023 period, with audit quality as a moderating variable. This study measure...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 1

Abstrak

Objective: This study aims to analyze the influence of endorsers, product quality, and word of mouth on brand attitude and consumer satisfaction of Kopi Kahyangan in Jember Regency. In addition, this study also examines the role of brand attitude as an intervening variable in the relationship bet...

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Proceeding of International Conference on Social Science and Humanity
ISSN: 3063-9611
Volume: 2, Issue: 1

Abstrak

Objective: This study explains volunteer satisfaction as an intervening variable between volunteer motivation and Generation Z's intention to continue volunteering at the Indonesian Red Cross (PMI) Banyuwangi Regency. Referring to the Volunteer Functions Inventory (VFI) model, this study explains...

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